Service 07 · Web development

SEO-led WordPress development, built so the rankings survive the launch

A redesign or rebuild is where most sites lose traffic. I build WordPress sites inside an SEO engagement, so the architecture, schema, speed and redirects are planned before the first template is written.

WordPressPlatform I build on
13+Years of search experience
30 daysPost-launch monitoring on migrations
No handoffBetween the SEO plan and the build

Is this you?

Signs you need an SEO-led build

01

A redesign is coming

You want the new site live without losing the rankings and leads the current one earns.

02

The current site is slow or fragile

Heavy themes, plugin conflicts and page builders produce failing Core Web Vitals.

03

Developers cannot ship SEO fixes

Tickets sit in a backlog because nobody on the team owns WordPress.

04

The structure fights search

URLs, templates and navigation were designed for looks and not for how people search.

05

A migration or rebrand is planned

A new domain, platform or URL structure puts rankings at risk.

06

Compliance shapes the build

Forms, tracking and claims must follow your rules from the first template.

What you get

What an SEO-led build covers

01

SEO blueprint before design

URL structure, templates, navigation and internal linking planned from keyword and entity research.

02

Custom WordPress templates

Lightweight, accessible templates, built in Bricks Builder or as a custom theme, for service, location, provider and article pages, with editable fields for your team.

03

Schema and entity markup built in

Organization, LocalBusiness, MedicalClinic, Physician, Service and Article markup generated from the content fields.

04

Speed and Core Web Vitals engineering

Image handling, script control, caching and font loading built for mobile performance.

05

Content migration and redirect map

Every existing URL mapped, tested on staging and redirected at launch.

06

Launch QA and 30-day monitoring

Crawl, indexation and rankings checked after launch, with fixes shipped as they appear.

07

Editor walkthrough

A short recorded session so your team can publish and update without breaking the SEO setup.

Process

From blueprint to monitored launch

Phase 1

Blueprint

Research, URL map, template plan and redirect map agreed before design starts.

Phase 2

Build

Custom templates, schema and performance work on a staging site.

Phase 3

QA

Crawl, rendering, redirect and speed checks on staging, plus compliance review of forms and tracking.

Phase 4

Launch

Go-live, then 30 days of crawl, indexation and ranking monitoring.

Proof

Avesta Ketamine & Wellness: before and after

Home page

Home page of the new Avesta Ketamine and Wellness design, above the fold, with a patient review panel and five locations
Home page of the previous Avesta Ketamine and Wellness website, above the fold
Before: previous siteAfter: new design
Left of the handle is the previous Avesta home page, right is the new design.

Blog post

New Avesta blog post design with breadcrumb, quick answer card, byline with update date and reading time, featured image and sticky contents panel
Previous Avesta blog post Is Ketamine Therapy Safe, with a photo banner, title and a plain bulleted contents list
Before: previous postAfter: new post layout
The same article, Is Ketamine Therapy Safe, in the old banner layout and in the new layout with a Quick Answer card, byline, update date, reading time and a sticky contents panel.

Location page

New Avesta Washington DC location page with rating panel, clinic facts and address, hours, parking and phone cards
Previous Avesta Washington DC location page above the fold
Before: previous pageAfter: new page
The Washington, DC page before and after, with the clinic facts, rating and contact details moved above the fold.

Fit

Who this is for, and who it is not

Good fit

  • SEO clients who need a redesign, rebuild or migration
  • Practices and healthcare brands that run on WordPress
  • Sites where speed, schema or structure block rankings
  • Teams without a developer who can ship SEO tickets

Not a fit

  • Build-only projects with no SEO engagement
  • Complex custom web applications
  • Projects that skip SEO planning to launch faster
  • Sites on other platforms, where I write the SEO requirements for your developers instead

Engagement

How we would work together

Build inside a retainer

Ongoing

Build work scheduled inside your monthly SEO program, so the site improves as the strategy develops.

Redesign with SEO cover

Project-based

A full redesign with the blueprint, build, redirect map and launch monitoring in one scope.

Migration cover

Project-based

Pre-launch inventory, redirect mapping, staging QA and 30 days of launch monitoring for a site you already have.

FAQ

Questions people ask before they book

Do you take web development projects on their own?
No. I build websites as part of an SEO engagement, because the build decisions are SEO decisions.
Which platform do you build on?
WordPress. For other platforms I write the SEO requirements and review the build with your developers.
Will a redesign hurt my rankings?
A redesign puts rankings at risk when URLs, templates or content change. I plan the structure, map every redirect and test on staging, then monitor for 30 days after launch.
Which builder do you use?
I build in WordPress with Bricks Builder or custom theme templates, chosen for clean output and easy editing. I avoid heavy page builders that add code weight and slow mobile pages.
Can my team edit the site afterward?
Yes. Fields are set up for editors, and a recorded walkthrough covers publishing without breaking schema or links.
How do you handle privacy and compliance on forms and tracking?
I keep forms, analytics and tracking inside your compliance team's rules and flag anything that touches protected health information before it ships.
Who does the work?
I do. Strategy and build sit with one person, so nothing is lost between the SEO plan and the templates.

Next step

Tell me what is broken. I will tell you whether I can fix it.

I take a small number of engagements at a time so each one gets real hours. If we are not a fit, I will say so in the first reply and point you somewhere better.

Reply time
Within one business day
Working hours
US Eastern & Central overlap
Based in
Mirpur, Dhaka, Bangladesh

No newsletter signup, no CRM sequence. Just a reply.