Service 04 · Medical SEO
Medical SEO that satisfies both Google's quality systems and a clinician's scrutiny
Health searches are YMYL, so rankings depend on proof of expertise as much as on keywords. I combine technical architecture, reviewer-backed content and local visibility into one program for practices, telehealth brands and healthcare vendors.
Is this you?
Signs a medical site needs a specialist
Traffic dropped after a core update
Pages on conditions and treatments lost rankings to sites with stronger expert signals.
Content has no visible medical authorship
Articles carry no named clinician, no credentials and no review date.
You rank for information but not for bookings
Traffic reads about symptoms and never reaches the appointment page.
Physician and clinic entities are missing
Google cannot connect your providers, locations and services.
Compliance slows the site down
Privacy, advertising and claims rules block changes that SEO needs.
An agency without health experience runs the program
Tactics that work for retail get applied to a YMYL site.
What you get
What a medical SEO engagement covers
Clinical E-E-A-T program
Named authors and medical reviewers, credential pages, review dates and source standards on every health page.
Entity and schema architecture
Physician, MedicalClinic, MedicalCondition and Organization markup that connects providers, locations and services.
Technical foundation
Crawl, indexation, rendering and Core Web Vitals work tuned for compliance-heavy templates.
Patient-intent content
Condition, treatment and service pages mapped to the searches patients make at each stage of a decision.
Local and multi-location visibility
Business Profiles, location pages and citations for each site of care.
Booking-path optimization
Clear paths from informational pages to appointment requests, with tracking tied to bookings.
Process
From trust audit to patient bookings
Assess
Trust signals, technical health and search demand reviewed together.
Foundation
Fix the technical base and publish the authorship and review system.
Expand
Patient-intent content and local pages ship in priority order.
Compound
Refresh, link and track bookings against rankings every month.
Proof
Medical SEO results
Telehealth platform: 88% organic traffic recovery after YMYL core update
Read the case study →3.8xPatient bookings across six locations through map pack workMulti-location orthopedic practice: 3.8x patient bookings via Map Pack
Read the case study →+24%Traffic growth through a rebrand for a multi-specialty dental groupMulti-specialty dental group: +24% traffic growth through complex rebrand
Read the case study →Fit
Who this is for, and who it is not
Good fit
- Medical and dental practices, groups and specialty clinics
- Telehealth and direct-to-patient brands
- Healthcare vendors, billing companies and health-tech platforms
- Teams recovering from a YMYL quality update
Not a fit
- Businesses that want medical claims published without clinical review
- Programs that need guaranteed rankings or guaranteed patient volume
- Sites that cannot name a responsible clinician or reviewer
Engagement
How we would work together
Monthly retainer
OngoingOngoing ownership of strategy and execution, coordination with your developers and writers, and monthly reporting.
Two-week diagnostic
Fixed scopeTechnical, content and competitive diagnosis with a prioritized 90-day roadmap and a recorded walkthrough call.
Migration cover
Project-basedPre-launch inventory, redirect mapping, staging QA and 30 days of launch monitoring.
FAQ
Questions people ask before they book
What is medical SEO?
Why do health sites need different SEO?
Do you work with HIPAA constraints?
Do you require a medical reviewer?
How do you measure success?
Next step
Tell me what is broken. I will tell you whether I can fix it.
I take a small number of engagements at a time so each one gets real hours. If we are not a fit, I will say so in the first reply and point you somewhere better.
- Reply time
- Within one business day
- Working hours
- US Eastern & Central overlap
- Based in
- Mirpur, Dhaka, Bangladesh
