Specialty · SaaS and health-tech

SaaS SEO that connects organic search to trials, demos and pipeline

Software buyers compare vendors before they talk to sales. I build the comparison pages, solution content and technical base that put your product in front of them, then wire up the tracking that shows which pages created pipeline.

+276%Organic-sourced trial signups for an EHR platform
9 monthsTime to that result
+312%Organic traffic for a medical billing company
$1.4M+Inbound pipeline in a best 12 months

The problems

Problems SaaS teams bring me

01

Traffic does not become trials

Blog posts rank for questions that buyers do not ask when they evaluate software.

02

Sales builds comparison pages by hand

Reps rebuild alternative and versus pages in slides because the site has none.

03

The site is a JavaScript app

Product and docs pages render late or not at all for crawlers.

04

The buying committee is invisible

Content addresses the user and ignores the economic buyer and the IT reviewer.

05

Attribution is guesswork

Organic gets no credit for deals that start with a search.

06

Health-tech adds scrutiny

Buyers in healthcare look for security, compliance and clinical credibility.

How I help

How I help SaaS and health-tech teams

01

Buying-committee keyword mapping

Queries for the economic buyer, the champion and the end user, mapped to funnel stages.

02

Comparison and alternative pages

A framework for versus, alternative and integration pages that sales can use and search engines can rank.

03

Product and docs SEO

Rendering, indexation and internal linking for app-style sites and documentation.

04

Bottom-of-funnel conversion work

Demo and trial paths, proof and security content on high-intent pages.

05

GA4 and CRM attribution

Tracking that ties organic landing pages to signups, SQLs and pipeline.

06

Health-tech trust content

Security, compliance and clinical validation pages that support the evaluation.

Process

How a SaaS engagement runs

Phase 1

Map

Buyer questions and competitor pages mapped to the funnel.

Phase 2

Fix

Technical blockers on the product site and docs.

Phase 3

Build

Comparison, solution and integration pages ship in pipeline order.

Phase 4

Attribute

Organic landing pages tied to trials, SQLs and revenue.

Fit

Who this is for, and who it is not

Good fit

  • B2B SaaS and health-tech companies with a defined ideal customer
  • Teams with a product marketer or writers who can supply expertise
  • Companies with a sales team that wants comparison content
  • Founders who need organic tied to pipeline

Not a fit

  • Pre-product startups with no customers to learn from
  • Teams expecting rankings without product-specific content
  • Companies that cannot measure trials or demos

Engagement

How we would work together

Monthly retainer

Ongoing

Ongoing ownership of strategy and execution, coordination with your developers and writers, and monthly reporting.

Two-week diagnostic

Fixed scope

Technical, content and competitive diagnosis with a prioritized 90-day roadmap and a recorded walkthrough call.

Migration cover

Project-based

Pre-launch inventory, redirect mapping, staging QA and 30 days of launch monitoring.

FAQ

Questions people ask before they book

What does a SaaS SEO consultant do?
A SaaS SEO consultant builds organic acquisition for software companies: keyword mapping to the buying committee, comparison pages, technical fixes for app-style sites and attribution to pipeline.
How is SaaS SEO different from other SEO?
Buying cycles are long and involve several roles. Rankings matter only when they reach the person who signs the contract.
Do you work with health-tech companies?
Yes. An EHR platform grew organic-sourced trial signups 276% in nine months.
How do you measure results?
Trial signups, demo requests and sales-qualified leads by landing page, tracked in GA4 and your CRM.
Can you build comparison pages?
Yes. I provide the framework, research and briefs, and your product team supplies the facts.

Next step

Tell me what is broken. I will tell you whether I can fix it.

I take a small number of engagements at a time so each one gets real hours. If we are not a fit, I will say so in the first reply and point you somewhere better.

Reply time
Within one business day
Working hours
US Eastern & Central overlap
Based in
Mirpur, Dhaka, Bangladesh

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